Noir Basic, the Paris-based fashion brand approached 301 to devise their digital marketing and website for their launch.

The graphic style we created brought our design team back to our typography roots, appreciating the delicate nature of well-crafted fonts and telling a brand story through combining typographic illustrations from London, with dramatic photography from Paris.

Obscure artistry meets luxury lifestyle

The Paris-based fashion house Noir Basic commissioned 301 to promote its cult brand.

Typographic illustration to tell a story

A distinctive design was conceived with layered typography and intuitive user interface design to support the stunning fashion portfolio.

Considering a brand or product relaunch?

Are you thinking of launching a new brand or website? Contact the directors at 301 to arrange a meeting on 020 7060 6301 or by email.

Contact 301 to discuss your online and offline brand communications.

Call 020 7060 6301 or email us.

Get in touch